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Insider Racing News * July 16, 2007



Ginn Racing Re-evaluates
Ginn Racing laid off an unspecified number of employees as part of its re-evaluation process and has "hibernated" its Busch Series team as the company attempts to shore up its direction, Ginn Racing Chief Executive Officer Jay Frye said Sunday at Chicagoland Speedway.

Frye acknowledged there were recent layoffs at the company and said the Busch team would not enter any events in the near future. He also hinted that part of the evaluation process could include getting rookie Regan Smith some more seat time in a Nextel Cup car this season, which would mean bumping either Sterling Marlin or Joe Nemechek from their current full-time rides.

The evaluation process stems from several issues, including the lack of solid sponsorship for Nemechek's No. 13 car and the competitive gap between the teams of Nemechek and Marlin in comparison Mark Martin's No. 01 team.

Layoffs at the company included some of the Busch team's 22 employees and other positions within the organization that were consolidated.

"We grew so fast and had to do what we did and now you evaluate where we're at," Frye said. "Unfortunately, we had to do some things to shore up the company. It's not a pleasant experience."

Frye said the team wants to start getting ready for next year and look to the future - which may or may not include a cutback from three to two Cup teams. He said selling off the owner points for one of the teams has not been discussed.

The thinking, he said, is "Where are we at? What are we doing? Why are we doing it? It's really simple."

Smith will drive a Cup car full-time in either the No. 13 or 14 next season, meaning either Nemechek or Marlin - both of whom have contracts that expire after this year - will not return. If the organization cuts back to two teams, neither would return.

Frye indicated the evaluation process could result in a change sooner than later - possibly as soon as the next Cup race at Indianapolis.(scenedaily.com)

Race and Commercial Breakdown for the USG Sheetrock 400

  • Total number of commercials: 130
  • Total number of companies or entities advertised: 79
  • Total number of brief promos of products/services during the race broadcast: 20
  • Total number of companies or entities advertised in brief promos or crawlers: 19 (companies: nascar.com superstore, Principal Financial, Vitamin Water, Sprint, Wendy’s, Ford, DirecTV, Subway, FedEx, Miller Lite, ‘Minority Report’ (movie on TNT), UPS, PepsiRacing.com, Allstate, Toyota, ‘The Open Championship’ (golf) on TNT, Auto Zone, MVParents.com, ‘The Closer’)

  • Total amount of time these brief promos take during broadcast: app. 1 min. 40 sec.

    Also, there are the following race statistics during the broadcast, sponsored by companies:

    = Budweiser ‘Bud Pole Award
    = AT&T ‘Race Talk Question
    = Miller Lite ‘Race Fact
    = NASCAR Hot Pass on DirecTV ‘Pit Summary
    = Auto Zone ‘In the Zone
    = TNT ‘Race Recap
    = AFLAC ‘Trivia Question
    = Subway ‘Pit News
    = Nextel ‘Getting it Done Call of the Race
    = Principal Financial ‘Drivers on the Move’

  • Start time to record race/commercial periods 07/15/07: 4:00 PM
  • End time to record race/commercial periods 07/15/07: 7:17 PM
  • Total minutes: 197
  • Minutes of race broadcast: 140
  • Minutes of commercials: 57...MORE AT...(cawsnjaws.com)

    Stewart Lap Leader Award
    Tony Stewart led six times for 108 laps earn WIX Filters Lap Leader of the Race honors in the USG SHEETROCK 400. Stewart captured the award for the first fourth time this season and for the time since Phoenix (race No. 8). He is seventh different driver in the last seven races to win the award. Stewart has led 766 laps in 13 races this season.

    Stewart won Sunday’s race at Chicagoland, his first win of the 2007 season, crossing the finish line 1.727 seconds ahead of second-place Matt Kenseth. The victory was his 30th in 303 races and second at Chicagoland Speedway. He collected his fifth top-five and 12th top-10 in 19 starts this season.





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